Rather Nice is an online concept store rooted in community and artistry, founded by one of the minds behind Label by Three — a Black-owned sustainable fashion brand born in the Arizona desert.

Currently based in the Pacific Northwest, Rather Nice was formed from a belief that the most interesting things are made by passionate people with something to say. A carefully curated space for artists, indie designers, and makers who create with intention and deserve to be found.

Here you'll find brands with depth, objects with life, and pieces that stay with you. Things that spark a conversation, hold a memory, or simply feel exactly right. Our inventory is ever-evolving, drawn from independent voices across fashion, design, and craft.